Human beings, especially women, like to be seen beautiful and are always in search of world’s top 10 makeup brands. The cosmetic industry has come up with all manner of makeup products and top skin care products to help in the achievement of this dream. There are various cosmetic brands in the United States and indeed the world that are doing very well in terms of usage. Here is a list of the top 10 most used cosmetic brands in the US in 2013. 10
Dior
The Christian Dior brand was ends the list of the top 10 most used cosmetic brands in the US in 2013. The company forms part of the large luxury product providers and has a strong presence in the US. 9
Biore
Biore is owned by Kao Corporation, headquartered in Tokyo, Japan. The company has maintained a strong presence in the US market due to cutting edge products that appeal to many people. It boasts of a wide range of specially formulated beauty products. 8
Estee Lauder
The Estee Lauder cosmetic brand is headquartered in New York City. The brand is known for luxurious beauty products that are mostly sold in the up market beauty stores. The brand has managed to take a sizable share of the luxury market. 7
Dove
The brand is owned by Univeler, an Anglo-Dutch Multinational. Its beauty products available in the US include body washes, facial care, moisturizers, and lotions, among others. It’s among the best performing cosmetic brands on the globe. 6
Avon
Avon has maintained a strong presence in the US market for several years now despite stiff competition. The company provides many beauty and skin care products that are responsible for its strong showing on the US market. 5
LANCOME
The Lancome brand is under the L’oreal brand. It produces Luxury products that have a wide acceptance in the US market. Its main products include skin care treatments and make up. LANCOME is a household name when it comes to luxury cosmetics 4
Nivea
The Nivea brand is owned by Beiesdorf, a German Company. The brand has several products that appeal widely to several market segments from skin care products to sun blocks. The brand has products that appeal both to the young and old and has a strong global presence. 3
Neutrogena
Neutrogena is now part of the Jonson and Johnson conglomerate. The brand carries many different products that appeal to almost every one – young and old, male and female. This wide range of products helped the brand to secure a third place in the most used cosmetic brands in the US in the 2013. 2
L’OREAL
L’OREAL easily takes the second position as the most used cosmetic brand in the United States. L’oreal is the world’s largest beauty and cosmetic group and specializes in a wide range of beauty products. 1
Olay
Olay is owned by the Procter & Gamble group based in the United States. The cosmetic brand has luxury and mass market categories that make it the best cosmetic brand in the year 2013.